Blog posts : "opportunity in disguise"

Design - Opportunities to Interact with the Consumers

What got me to write this article is my encounter with a company executive who had come home to deliver a candle(filter) for the water purifier. Basically, the water purifier is sold at a relatively low cost but it requires candle replacement periodically for which the company executive visits the c…

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Power of Reduction in Innovation


Innovation is about doing something new, thinking something new or perhaps challenging the set decorum to design a new process altogether. Most of the time we think that Innovation is something very far off thing, good for people with a lot of grey cells.

Power of Reduction clearly challenges this by…

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9 Brilliant Inventions Made by Mistake

Request you to please click on the link below to discover these inventions which have become indispensable in our day to day life.
http://www.inc.com/tim-donnelly/brilliant-failures/9-inventions-made-by-mistake.html?nav=pop

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3 Blog Posts